For Milton businesses
Reach Milton, the city — not Milton, the algorithm.
The Roundabout is the Milton, GA media company behind the hyper-local civic newsletter, the Milton Homes directory, and the Milton restaurants guide. Sponsorship puts your business in front of an audience that actually lives here — affluent Milton residents, ages 35-55, reading on their phone over morning coffee. Three independent surfaces, one editorial voice, real performance reporting.
Three sponsorship surfaces
Surface A
The newsletter
Tuesday, Thursday, Sunday mornings. One sponsor per issue — no banner stack, no interstitials. Sub-niche exclusivity for founding partners (e.g., one HVAC, one dentist, one residential realtor).
Single issue · monthly · quarterly
Surface B
Milton Homes vertical
One featured-realtor slot across the entire Milton Homes directory + monthly market report. Sole presence on every listing page, every school-zone page, and every neighborhood page. Lead form routes inquiries straight to you.
Annual founding-partner program
Surface C
The Roundabout Discount Card
Every subscriber carries a digital card. Put an offer on it and readers redeem it on their phone at your counter. Nothing to install: no app, no scanner, no card reader. Your staff enter a four-digit code and the screen turns green.
Surfaces are sold independently. A realtor on Surface B does not block a realtor on Surface A (different sub-niches), and a newsletter sponsor on Surface A does not occupy any of the directory real estate.
One sponsor per issue.
Never three banners fighting for attention.
Inline, not interstitial.
Tasteful placement that respects the reader.
Real reporting.
Opens, clicks, geo, weekly digest — not a vanity number.
Who reads The Roundabout
- Milton, GA · 30004 Population ~42,000. Median household income in the city is $172K, which HomeSnacks calls the highest of any city in Georgia. 70.9% hold a bachelor's degree or higher. One of the most affluent communities in metro Atlanta.
- Ages 35-55 Homeowners, parents, decision-makers for major household purchases — HVAC, landscaping, dental, financial planning, real estate.
- Engaged civic readers People who care what's happening at City Hall, in the schools, on Hwy 9. These are buyers of services, not passive scroll-past impressions.
- Phone-first, 3x/week Tuesday, Thursday, and Sunday mornings — direct to inbox, read on iPhone over coffee. Not a once-a-week newspaper left in the driveway.
Why this, not the legacy paper
Regional weekly paper
- Print newsletter ad: $600-1,000/mo
- 1/4 page print ad: $852+/mo (plus 30% for color)
- Coverage: 7 cities, Milton is ~9% of circulation
- Frequency: once per week
- Reporting: none — no opens, no clicks, no proof
- Your ad competes with dozens of others per issue
The Roundabout
- Founding-partner pricing: a fraction of the regional weekly
- Coverage: Milton only — every subscriber lives here
- Frequency: 3× per week (12+ placements/mo)
- Reporting: opens, clicks, geo — weekly digest
- One sponsor per issue — zero competition for attention
- We write your placement in the issue's voice
- The most accurate Milton-only data on the web — authoritative city + school-zone + zoning sources
What sponsorship looks like
Example: Crabapple HVAC — Spring tune-up special
Schedule your AC tune-up before the May heat hits. Crabapple HVAC offers Milton residents a flat $89 inspection through May 31 — no upsells, no surprise fees. Your booking link →
That's it. One block, clearly labeled Sponsor, placed after the lead story. Brand voice matches the issue's tone. Links are tracked so you see real engagement.
Or we run your own program
The card system can carry your program rather than ours. If you run a gym, a chamber, an HOA, a booster club, or anything else with a member list, we can put a branded card in your members' hands carrying offers from the businesses you choose, and give every one of those businesses the same private redemption page.
This is a service we run for you, not software you operate, so it starts with a conversation about your member list and which businesses you want on it. Email ads@readroundabout.com with member card in the subject.
Become a founding partner
We work with a small number of Milton businesses — one sponsor per issue, reserved category exclusivity, full creative production included. Only the first five lock in 50% off Year 1 (held twelve months from signing, in exchange for case-study rights as the audience scales). We're selective about fit: this is a trusted morning read, so a placement here reads as a recommendation, not an ad. Tell us about your business and we'll see if it's a match.
Need the numbers on one page for a partner or committee?
The sponsor kit →
Download the media kit (PDF)
· both publications, one page
Application received
Thanks — we read every application personally, and Ryan will reply within one business day.
Keep an eye on your inbox (and your spam folder, just in case).
No public rate card — we tailor a package to your goals and budget. Every placement includes creative production: send us your offer, we write the copy in the publication's voice, and you approve every word before it runs.
Questions first?
Prefer to talk before applying? Email ads@readroundabout.com — Ryan replies within one business day.
Email ads@readroundabout.com →
Don't see your category covered, or have a question we didn't answer? Hit reply on any issue or email Ryan directly at ryan@readroundabout.com.
